Today, customers hold companies to high standards for product quality and user experience.To stay afloat, best-in-class companies optimize customer journeys, not just individual touchpoints or design.This template exists for several reasons:It helps you identify the key value metrics for your productMap out the critical path to better understand the entire user journeyView your product through the gamification lenses by breaking it down on different levelsSee a bigger picture and make strategic decisions early onLearn how to leverage Customer Journey Mapping to create successful products with a sticky user experience to maximize your companyβs competitive advantage.Watch a video