Why do this workshop?
Empathy maps are a great canvas to align your stakeholders and immediate team members over underlying user needs and challenges.
How to run this workshop?
Empathy mapping shouldn't be run without prior engagement and qualitative user research efforts. I found it best to be run having a handful of user interview finding sheets or right after the sessions with the users. It then becomes a perfect way to align on what challenges the users truly face within the project team.